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Social Media Analytics/Insight

Social Media Analytics (Social Analytics) involves the collecting, analysing and reporting on data from various social mediums. Social Media Analytics can be used as a market research tool for business and to assess and improve the effectiveness of a website or service.

Social media monitoring allows our clients to discover insights into their brand’s overall visibility on social media’s various platforms. A number of tools allow our clients to listen into conversations and to measure and monitor the buzz around marketing campaigns.

Social Media Analysis enables businesses to measure the impact of campaigns, identify opportunities for engagement and assess competitor activity and emerging trends. It provides insights that allow a company to sharpen its online strategy. 


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